Business Myths

Every so often when I tell people I own a business they look at me in amazement. I’m asked all sort of questions like how did I start? Where did I get the money to start? How many hours a week do I work? Just to name a few. They often walk away is disbelief at...

Niche Building

“You gotta get a niche” is heard over and over and what I’ve seen is just finding the right micro market can be hard. Realize that most of us have some selected information or knowledge we can share.  Using the word NICHE, this is a simple way to...